Introduction
1.1 We are committed to safeguarding the privacy of our website visitors and service users.
1.2 This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data.
1.3 We use cookies on our website. Insofar as those cookies are not strictly necessary for the provision of our website and services, we will ask you to consent to our use of cookies when you first visit our website.
1.4 The cookies on our site do not collect Personally Identifiable Information (PII).
1.5 In this policy, “we,” “us” and “our” refer to EVERWhite Corporation. For more information about us, see Section 16.
1.6 This policy refers to your rights under the General Data Protection Regulation (GDPR) of the European Union, and under the California Consumer Privacy Act (CCPA) of the State of California.
2. How We Use Your Personal Data
2.1 In this Section 2 we have set out:
(a) the general categories of personal data that we may process;
(b) in the case of personal data that we did not obtain directly from you, the source and specific categories of that data;
(c) the purposes for which we may process personal data; and
(d) the legal bases of the processing.
2.2 We may process data about your use of our website and services (“usage data“). The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your service use. The source of the usage data is Google Analytics. This usage data may be processed for the purposes of analyzing the use of the website and services. The legal basis for this processing is our legitimate interests, namely monitoring and improving our website and services.
2.3 We may process your account data (“account data“). If you register to use this website, the account data may include your name and email address. The source of the account data is you or your employer. The account data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
2.4 We may process your information included in your personal profile on our website (“profile data“), if you are a registered user of the website. The profile data may include your name, address, telephone number, email address, gender, and employment details. The profile data may be processed for the purposes of enabling and monitoring your use of our website and services. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
2.5 We may process information contained in any inquiry you submit to us regarding goods (“inquiry data“). The inquiry data may be processed for the purposes of offering, marketing and selling relevant goods to you. The legal basis for this processing is consent.
2.6 We may process information relating to our customer relationships, including customer contact information (“customer relationship data“). The customer relationship data may include your name, your employer, your job title or role, your contact details, and information contained in communications between us and you or your employer. The source of the customer relationship data is you or your employer. The customer relationship data may be processed for the purposes of managing our relationships with customers, communicating with customers, keeping records of those communications and promoting our products to customers. The legal basis for this processing is our legitimate interests, namely the proper management of our customer relationships.
2.7 We may process information relating to transactions, including purchases of goods, that you enter into with us and/or through our website (“transaction data“). The transaction data may include your contact details, your card details and the transaction details. The transaction data may be processed for the purpose of supplying the purchased goods and keeping proper records of those transactions. The legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract and our legitimate interests, namely the proper administration of our website and business.
2.8 We may process information contained in or relating to any communication that you send to us (“correspondence data“) via our website’s contact forms. The correspondence data may include the communication content and data associated with the communication. Our website will generate the data associated with communications made using the website contact forms. The correspondence data may be processed for the purposes of communicating with you and record-keeping. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business and communications with users.
2.9 We may process any of your personal data identified in this policy where necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure. The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights and the legal rights of others.
2.10 In addition to the specific purposes for which we may process your personal data set out in this Section 2, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.
2.11 Please do not supply any other person’s personal data to us, unless we prompt you to do so.
3. Providing Your Personal Data to Others
3.1 We may disclose your personal data to any member of our parent company insofar as reasonably necessary for the purposes, and on the legal bases, set out in this policy. Information about our company can be found at https://everwhiteboards.com/about-whiteboard-manufacturer-everwhite/.
3.2 We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.
3.3 We may disclose contact form entry information and purchase orders, and data collected by Google Analytics and Google Tag Manager, to our website developer and marketing firm, insofar as reasonably necessary for assurance that our contact forms, shopping cart, website pages and email templates are functioning properly, to help us make sure our website content meets the needs of our website visitors, and to serve ads about our products to people who have visited our website.
3.4 Financial transactions relating to our website and online sales may be handled by our payment services providers, Authorize.net. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds. You can find information about the payment services providers’ privacy policies and practices at https://www.authorize.net/company/privacy/.
3.5 In addition to the specific disclosures of personal data set out in this Section 3, we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person. We may also disclose your personal data where such disclosure is necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.
4. Retaining and Deleting Personal Data
4.1 This Section 4 sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.
4.2 Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.
4.3 We will retain your personal data as follows:
(a) personal contact information, including name, address, telephone, email address, company or organization will be retained for a minimum period of one year following the date the data was received, and for a maximum period of 20 years following the date it was received.
4.4 In some cases it is not possible for us to specify in advance the periods for which your personal data will be retained. In such cases, we will determine the period of retention based on the following criteria:
(a) the period of retention of contact information will be determined based on your activity with our business.
4.5 Notwithstanding the other provisions of this Section 4, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.
5. Security of Personal Data
We will take appropriate technical and organizational precautions to secure your personal data and to prevent the loss, misuse or alteration of your personal data.
5.2 We will store all your personal data on secure servers, personal computers and mobile devices, and in secure manual record-keeping systems.
5.3 The following personal data will be stored by us in encrypted form: your username, password, and cardholder data.
5.4 Data relating to your inquiries and financial transactions that is sent from your web browser to our web server, or from our web server to your web browser, will be protected using encryption technology.
5.5 You acknowledge that the transmission of unencrypted (or inadequately encrypted) data over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
5.6 If you are registered as a user of our website to facilitate online purchasing, you should ensure that your password is not susceptible to being guessed, whether by a person or a computer program. You are responsible for keeping the password you use for accessing our website confidential and we will not ask you for your password (except when you log in to our website).
6. Amendments
6.1 We may update this policy from time to time by publishing a new version on our website. This version was written May 24, 2018 and updated on April 26, 2022.
6.2 You should check this page occasionally to ensure you are happy with any changes to this policy.
6.3 We may notify you of changes to this policy by email or notice on our website.
7. Your Rights
7.1 In this Section 7, we have summarized the rights that you have under the European Union data protection law. Some of the rights are complex, and not all of the details have been included in our summaries. Accordingly, you should read the relevant laws and guidance from the European Union regulatory authorities for a full explanation of these rights.
7.2 Your principal rights under data protection law are:
(a) the right to access;
(b) the right to rectification;
(c) the right to erasure;
(d) the right to restrict processing;
(e) the right to object to processing;
(f) the right to data portability;
(g) the right to complain to a supervisory authority; and
(h) the right to withdraw consent.
7.3 You have the right to confirmation as to whether or not we process your personal data and, where we do, access to the personal data, together with certain additional information. That additional information includes details of the purposes of the processing, the categories of personal data concerned and the recipients of the personal data. Providing the rights and freedoms of others are not affected, we will supply to you a copy of your personal data. The first copy will be provided free of charge, but additional copies may be subject to a reasonable fee.
7.4 You have the right to have any inaccurate personal data about you rectified and, taking into account the purposes of the processing, to have any incomplete personal data about you completed.
7.5 In some circumstances you have the right to the erasure of your personal data without undue delay. Those circumstances include: the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed; you withdraw consent to consent-based processing; you object to the processing under certain rules of applicable data protection law; the processing is for direct marketing purposes; and the personal data have been unlawfully processed. However, there are exclusions of the right to erasure. The general exclusions include where processing is necessary: for exercising the right of freedom of expression and information; for compliance with a legal obligation; or for the establishment, exercise or defense of legal claims.
7.6 In some circumstances you have the right to restrict the processing of your personal data. Those circumstances are: you contest the accuracy of the personal data; processing is unlawful but you oppose erasure; we no longer need the personal data for the purposes of our processing, but you require personal data for the establishment, exercise or defense of legal claims; and you have objected to processing, pending the verification of that objection. Where processing has been restricted on this basis, we may continue to store your personal data. However, we will only otherwise process it: with your consent; for the establishment, exercise or defense of legal claims; for the protection of the rights of another natural or legal person; or for reasons of important public interest.
7.7 You have the right to object to our processing of your personal data on grounds relating to your particular situation, but only to the extent that the legal basis for the processing is that the processing is necessary for: the performance of a task carried out in the public interest or in the exercise of any official authority vested in us; or the purposes of the legitimate interests pursued by us or by a third party. If you make such an objection, we will cease to process the personal information unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing is for the establishment, exercise or defense of legal claims.
7.8 You have the right to object to our processing of your personal data for direct marketing purposes (including profiling for direct marketing purposes). If you make such an objection, we will cease to process your personal data for this purpose.
7.9 To the extent that the legal basis for our processing of your personal data is:
(a) consent; or
(b) that the processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract,
and such processing is carried out by automated means, you have the right to receive your personal data from us in a structured, commonly used and machine-readable format. However, this right does not apply where it would adversely affect the rights and freedoms of others.
7.10 If you consider that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the EU member state of your habitual residence, your place of work or the place of the alleged infringement.
7.11 To the extent that the legal basis for our processing of your personal information is consent, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing before the withdrawal.
7.12 You may exercise any of your rights in relation to your personal data by written notice to us.
8. Third Party Websites
8.1 Our website includes hyperlinks to, and details of, third party websites.
8.2 We have no control over, and are not responsible for, the privacy policies and practices of third parties.
9. Personal Data of Children
9.1 Our website and services are targeted at persons over the age of 18.
9.2 If we have reason to believe that we hold personal data of a person under that age in our databases, we will delete that personal data.
10. Updating Information
10.1 Please let us know if the personal information that we hold about you needs to be corrected or updated.
11. About Cookies
11.1 A cookie is a file containing an identifier (a string of letters and/or numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
11.2 Cookies may be either “persistent” cookies or “session” cookies; a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed. Our site uses “necessary” cookies, “statistic” cookies, “marketing” cookies, and others relating to use of the site and the online purchasing process. Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
11.3 Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies. Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
11.4 Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.
12. Cookies That We Use
12.1 We use cookies for the following purposes:
Necessary Cookies
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Cookie Name: PHPSESSID; Expires: At Close of Session
Cookie purpose: Preserves user session state across page requests.
Cookie Name: rc::c Expires: At Close of Session
Cookie purpose: This cookie is used to distinguish between humans and bots.
Cookie Name: wc_cart_hash_# Expires: At Close of Session
Cookie purpose: Assists in the online product purchasing process by remembering what is in your shopping cart.
Cookie Name: wc_fragments_# Expires: At Close of Session
Cookie purpose: Assists in the online product purchasing process by remembering what is in your shopping cart.
Cookie Name: wp_woocommerce_session_# Expires: 1 day
Cookie purpose Cookie purpose: Assists in the online product purchasing process.
Cookie Name: wp_woocommerce_session_6cf25a8433cf7581911b8d9a58496908 Expires: At Close of Session
Cookie purpose: This cookie is used to facilitate the buying and quote-requesting functions for site users.
Cookie Name: yith_ywraq_session_6cf25a8433cf7581911b8d9a58496908 Expires: At Close of Session
Cookie purpose: This cookie is used to facilitate the buying and quote-requesting functions for site users.
Statistic Cookies
Statistic cookies help website owners understand how visitors interact with websites by collecting and reporting information anonymously.
Cookie Name: –ga Expires: 2 years
Cookie purpose: Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
Cookie Name: _gat Expires: 1 day
Cookie purpose: Used by Google Analytics to throttle the request rate
Cookie Name: _gid Expires: 1 day
Cookie purpose: Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
Marketing Cookies
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
Cookie Name: IDE Expires: 1 year
Cookie purpose: Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.
Unclassified Cookies
Cookie Name: autotrack:UA-15016140-3:plugins/max-scroll-tracker Expires: Persistent
Cookie purpose: This cookie relates to Google Analytics to track usage of the website.
Cookie Name: autotrack:UA-15016140-3:session Expires: Persistent
Cookie purpose: This cookie relates to Google Analytics to track usage of the website.
Cookie Name: pagead/1p-user-list/# Expires: At Close of Session
Cookie purpose: Unclassified
14. Managing Cookies
14.1 Information about how to opt out of Google’s use of cookies can be learned by visiting Google’s Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.
14.2 Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:
(a) https://support.google.com/chrome/answer/95647?hl=en (Chrome);
(b) https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);
(c) http://www.opera.com/help/tutorials/security/cookies/ (Opera);
(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);
(e) https://support.apple.com/kb/PH21411 (Safari); and
(f) https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).
14.3 Blocking all cookies will have a negative impact upon the usability of many websites.
14.4 If you block cookies, you might not be able to use all the features on our website.
15. Cookie Preferences
15.1 You can learn how to manage your preferences relating to the use of cookies on our website by visiting: https://support.google.com/analytics/answer/181881?hl=en
16. Our Details
16.1 This website is owned and operated by EVERWhite Corporation.
16.2 Our principal place of business is at 184 Railroad Drive, Warminster, Pennsylvania 18974 USA .
16.3 You can contact us:
(a) by mail, to the postal address given above;
(b) using our website contact form;
(c) by telephone, on the contact number published on our website header and contact page; or
(d) by email, at sales@everwhiteboards.com.
17. Data Protection Officer
17.1 Our data protection officer’s contact details are: sales@everwhiteboards.com.
